Marketing
Clearly communicating the benefits of your green and FSC products is crucial to successful marketing. The green manufacturing industry is new and rapidly evolving therefore developers, architects, designers, and builders need to be educated on the benefits of new product innovations and their relevance to our environment, our economy, and our society.
Terry's experience includes providing education and market development strategies to FSC companies interested in increasing their sales. He will assist you with the development of marketing collateral and provide you with market research. In addition, he will provide you with influential industry contacts and facilitate partnerships with other green building marketing projects.
"The FSC House project was managed very well. Clear goals, targets, responsibilities and dates were set and met. When circumstances threw curve-balls, Terry Campbell adapted quickly and communicated well. I was pleased and impressed and will recommend further participation in the future." - Alice Palmer Marketing Manager of Tembec.
